Analytics is a free web service provided by Google that will give useful insights about your website’s users. With Google Analytics you can generate advanced reports about the number of visitors, engagement and traffic sources. Google Analytics also provides a set of more advanced features like: Marketing Features, E-commerce, Events, Goals and Custom Definitions.
Another cool thing about Google Analytics is that you’ll also be able to track and display reports about website’s visitors in real-time. Depending on your needs, these reports can also be shared with your clients or partners.
If you don’t have a Google Analytics account, you can easily create one for free on analytics.google.com.
Creating your first Google Analytics account
- To create a Google Analytics account click here.
- if you have a Google account and you are not signed in please sign in using your email address and password.
- if you don’t have a Google account, choose More options -> Create account and follow the steps to create your first Google Account. Afterwards click on the link above to create a Google Analytics account.
- Click on Sign up.
- For Account Name enter a suggestive name like your business name.
- Continue with the Property setup:
- for Website Name use your domain name
- fill the Website URL with your domain name and choose the right protocol HTTP or HTTPS
- for Industry Category choose one that best represents your business or organization
- make sure you select the right time zone on Reporting Time Zone, because all reports will be using this setting.
- Select Get Tracking and read/accept the Google Analytics TOS.
- On the next screen select the back arrow and you’ll be able to access all your Account/Property/View settings.
Congratulations! You’ve finished setting up your first Google Analytics account with a Property and a View.
Update or add more Properties and Views to your account
You can change and update the settings of your Google Analytics Accounts, Properties and Views by using the Admin button. The Admin button has a gear symbol and can be found at the bottom left of your screen.
How to add a new Property
- To add more Properties to an account sign in here.
- Click Admin at the bottom left of your screen.
- In the Account column select the account you want to create the Property for.
- if you want, you can create a new Account, by clicking on the account name displayed on the drop-down list and selecting Create new account.
- Click on the property drop-down list and select Create new property.
- Follow the steps described on the above section to complete the Property creation.
How to add a new View
- To add more Views to a property sign in here.
- Click Admin at the bottom left of your screen.
- From the Account column choose the right account and then select the right property from its column.
- if you want, you can create a new Property, by clicking on the property name displayed on the drop-down list and selecting Create new property.
- Click on the view drop-down list and select Create new view.